We had to write a mission statement today which led to the naming of our brand Re-Find. We’ve decided to centre it on fashionable eco-friendly clothing and incorporate recycling into our packaging.
I think we worked really well and produced a strong piece of writing which conveyed our intentions clearly and effectively. No criticism during a mid-day crit.
We’ve now decided on areas of design for the team members:
Womenswear-
Casual- Carmel
Outerwear- Heather
Menswear-
Katie
Children’s wear-
Girls- Jade
Boys- Christie
Lingerie-
Eleanor
Because of the new idea of eco-friendly fashion we’re now looking for similar companies in the fashion industry. This will be work for the week ahead, along with some branding ideas.
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